CBS teams up with TiVo

Embracing a media technology once feared by commercial television as the industry's boogeyman, the CBS network has teamed up with TiVo Inc. to help promote its new fall shows.
In a first-of-its-kind deal between one of the Big Three U.S. broadcasters and the leading maker of digital video recorders (DVRs), TiVo users will be able to watch the pilot episode of CBS's upcoming sitcom "The Class" a full week before its prime-time premiere.
"The Class" pilot will be delivered to TiVo subscribers along with a separate package of brief clips of...
» Read the rest of the post





